Imagine R is back

This year's visuals are even better than last year's (check them here) for Imagine R. They really try to pull out something edgy with their agencies H and Lézilus.

The feminine visuals are signed by Jeanclode, a very cool collective whose blog can be seen here. I noticed their wonderful "Faisons Connaissance" campaign for France 5.


The masculine visuals are signed Cream and Hello.


Each teenager (let me remind you that Imagine R is aimed at high-school and college students) has their own personality and their own style. Without being too cliché, their universe displays different metro/train station in different fashions. A cute idea.

Painted Wagons

Some more graphic mutilations of the Paris subway (line 3).


I'm more and more seduced by the ephemeral state of this works. Also, I love their growing complexity.


I promise I'll try to know more about the artists nex time.


Below, one of my favorite...


Pictures taken between March and April 2008.

Reese's Peanut Butter Cups

My sister brought me back some Reese's Peanut Butter Cups the other day, a friend of her had them in the US.


Created in 1928 by Mr. Harry Burnett Reese in Hershey, Pennsylvania (Hershey is now a majorAmerican chocolate manufacturer), this little treats with chocolate and peanut butter are an American emblem.


Photoshop enables me to capture the moment of this last butter cup swallowed down couple of minutes ago. I don't know when I'm gonna be able to eat them next, I guess that's what makes them even tastier...


A discreet little store on Times Square helps you realize the impact of Hershey's/Reese's on American culture...

Metro Line 3: slowing down?

I notice a fewer number of painted wagons. On the other hand, lots of remains or less happy tags can be seen here and there...


Here are the latest I could see (January 2008).

Dignity

Question: Which one of these characters keeps his dignity?

Remark: Ray-Bans for more discretion? Not sure...

Another so-called "stolen" picture...

Line 3: contaminated

I can't help noticing that the street art is growing. I think the RATP - which apparently already took some mesures to erase these works - will end up reacting very badly.
I can also notice I'm not alone to take pictures...
Some of these pieces are interesting, colorful and inventive. Sometimes, like here, the sign is preceded by the inscription "Line 3 Lover" (in English)...
Pictures taken between December 2007 & January 2008.
The writings can be huge....

Line 3 - Late at night...

At night, on my way home...

A very cute couple seen in the subway.

I know, I should have blurred their faces because I didn't ask if I could publish their pictures here.

I'm sure they'll be nice in the very unlikely situation they find out these pictures!

And then, they disappeared and I probably ended up staring at some old womand...

Absolut cities

In 1999, the excellent Swedish vodka brand Absolut launches a campaign about the cities of the world. I run into Paris's one on Facebook, with a superb metro entrance designed by Guimard.


Unfortunately, I think this campaign went quite unnoticed. You can click on the picture to enlarge them and discover the picture from closer to distinguish the legendary shape of the vodka bottle.


Some visuals are rather sutle and don't necessarily represent the cliches of the cities - Dublin or Mexico City for instance. These ads however, totally represent the simple, yet sophisticated spirit of the brand. I choose to end this post with Stockholm's picture, that's where the Absolut vodka was invented back in 1879.

All the Absolut ads can be found at www.absolutad.com